Monday, October 03 2016, 03:10:54
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Jayati Godhawat

JWB Blogger

Every Indian Working Woman Would Relate To This Video ‘The Move’

  • JWB Post
  •  August 27, 2016


In India, a woman’s career is deemed next to her family and household responsibilities. And, more often than not, women have to let go of promotions and higher job opportunities due to her family, husband, or children.

Anouk, a contemporary ethnic apparel brand, in a powerful video, ‘’ highlights this issue through Pratima, a strong working and independent woman.

She gets a great job offer and decides to move to another city. But, her husband doesn’t approve of her decision.

Will he move to the new city with her, like she did for his career a few years back?

Will he leave her?

The empowering video is all about women who struggle to strike a balance between career and personal life. And, it’s us, the women only who have to make difficult choices and decisions if we want to fulfill our dreams.

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